Development through sport: Fans and critics

Developing a model of social development through educational sport

The present study was designed and conducted to investigate the role of professional sports development on social development indicators in Iran. The present study is one of the mixed researches that was done qualitatively and quantitatively. The statistical population consisted of elites and experts in the field of social and sports and were familiar with the subject of the research. Based on ...

Cause-related Sport Marketing: Clarifying the Role of Sport Fans' Attitude

Focus of cause-related marketing efforts in the sports industry is related to the intangible nature of sport Business and the high degree of fanschr('39') willingness to charity programs. The purpose of this study is to investigate the role of sport fanschr('39') attitude in cause-related sport marketing. Survey of this study was the members of the Supporterschr('39') Association of Persepolisc...

Sport, Peace and Development

Use of New Media by Turkish Fans in Sport Communication: Facebook and Twitter

This research examines the use of Facebook and Twitter, two social networks, for sportive reasons in Turkey. To this end, the literature was surveyed and a 5 Likert type data collection tool consisting of 21 questions was developed by the researcher based on the expert views. The sample of the research included 460 sport fans who are college students at Abant İzzet Baysal University and Sakarya...

Motivated Engagement to Appetitive and Aversive Fanship Cues: Psychophysiological Responses of Rival Sport Fans

Psychophysiological responses of two rival sport fan groups were assessed within the context of Lang’s biphasic theory of emotion. Twenty-four participants, placed in two groups based on their identification with local sport teams, viewed 6 pictures from 6 categories: team-relevant pleasant sport, team-irrelevant sport, team-relevant unpleasant sport, erotica, household objects, and mutilation....